Christmas is the most famous holiday worldwide and a must-leverage occasion for any business. Thanks to Coupontools, you can easily design Christmas-themed digital campaigns and effortlessly distribute them to the right audience. Have a look at the various campaign types and distribution tools the Coupontools software provides.Campaign types you can create with Coupontools:
(Gamified) digital coupon promotions
Customers love games. That's why your business should respond to that. Providing the customer a gamified coupon is more than solely offering a discount. You provide your audience and pleasant experience and the chance to win something. Using the Coupontools software, you can effortlessly design the most wonderful gamified coupons. Any predefined template can be customized to your branding and corporate look and feel. Thanks to being customizable, you can design digital, Christmas-themed digital game coupons. Have a look at what types the Coupontools software provides.
- Scratch card
Design a digital scratch card with a gift box as a scratch image. Then, let people scratch the gift box to see what's in the gift box for them.
- Spin wheel
Distribute a Christmas-themed wheel of fortune to your audience. Allow them to spin once and the chance to win a wonderful prize.
- Slot machine
Design a Christmas-themed slot machine coupon. People need to match the same image 3 times to win. The images that they have to match are customizable and can be restyled to a Christmas theme.
- Voucher with greater value than paid for
Another wonderful digital marketing campaign format you can launch using the Coupontools software is a pre-paid voucher. You can completely rebrand your voucher. In addition to that, you can also configure the voucher's price and value. Thanks to that, you can, for example, launch a voucher that people pay $20 for but is worth $30 during the holiday season.
Looking for more information about Vouchers? Navigate to this web page!
- Coupon Catalog with advent countdown
A Christmas-themed digital coupon catalog is another recommendable digital campaign format you can publish with the Coupontools software. The digital coupon catalog holds all your Christmas-themed coupons, game coupons, and vouchers. Main advantages of the coupon catalog? Customize the catalog's layout to a Christmas theme, rapidly add or delete deals, capture user data and only promote one digital catalog instead of all deals separately. Furthermore, you can set up an advent calendar countdown function in your catalog. Every day Christmas gets closer, another new coupon unlocks automatically. A great tool to raise engagement and have people find their way to your coupon catalog.
Have a look at this web page for more information about the relevance and usage of digital coupon books.
Limited promotion to customers
Thanks to the clever landing pages from Coupontools, you can set up specified promotions for paying customers only. How? Require your customers to fill out an existing Customer ID, Bill ID, or other unique parameters before they're allowed to participate in your coupon. The Code or Bill ID has to match the ID that you have uploaded. If one ID has already been used, people can't submit it again. It's a great way to publish a 'limited access' promotion to customers only because people without the correct information participate. Furthermore, the landing page is perfect for providing your customers with more information about the campaign and capturing customers' data.
Great ways to distribute your campaigns:
SMS / Text messages are still one of the most personal ways to reach your audience. Mainly because your business's messages are displayed in the same inbox as those received from friends and family. Other major benefits of text message marketing are the following: it is quite inexpensive, reliable, and entirely trackable. For example, embed your coupon URL in your text messages, import your contact lists and send them out!
More information about our SMS marketing solutions can be found here.
Email marketing is the default of any business. In my opinion, it's hard to stand out because of the overload of emails customers receive when approaching Christmas. Hard but not impossible. It would help if you offered value as soon as they receive your mail. Look for a catchy but also tempting subject line. Being read is the first step. Next, embed an appealing, neat, and valuable coupon to your email. A game coupon is a great way to stimulate interaction with the recipient. Because let's be honest, who isn't triggered by a little game?
The social media channels are a must-leverage channel for every promotion you launch. It has multiple approaches. Primary, you first launch your promotion on your company's social media page, sponsored or organic. But another great approach is to allow people to share your digital coupons on their social media profiles. This way, your campaigns generate free exposure, and it gains more convincing power. Convincing power? Yes, if someone notices that their friends share something on their profile, it radiates trust from someone they know.
Since every business has a website these days, you should leverage it as well. Display your deals on your website and provide some additional guidelines. It's also nice to refer to a webpage for more information when distributing your campaigns via SMS or Email. Finally, easily embed your digital coupon, coupon catalog, or landing page into your existing website.
- In-store / Phygital
Uniformity is key. If you're distributing digital deals via the above-mentioned channels, you should always include your store as well. It's easy these days to distribute your digital coupons to your audience while they're in your store. You can display posters with QR codes or NFC tags that open your coupon when scanned or tapped. In addition, you can distribute your digital coupons using your free wifi network. As soon as someone connects with your wifi, they're immediately redirected to your digital coupon.
Want to know more about our Phygital marketing solutions? Check this page!
Conclusion: X digital campaign ideas for restaurants during Christmas
Christmas is the most popular holiday worldwide. Using Coupontools, you have all the digital tools to publish a wonderful, Christmas-themed digital campaign. Create a free trial account and discover the possibilities of the Coupontools software!
Do you want to try out our software yourself? Create a free trial account and discover the possibilities.
Do you have any questions? Contact our support team!