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Important updates about the Brazilian LGPD (Lei Geral de Proteção de Dados) for mobile marketing in Brazil

Jul 14, 2020 Tom Hendrix

Dear Partner,

The Brazillian LGPD (Lei Geral de Proteção de Dados) is a new data privacy law that will apply to businesses (both inside and outside Brazil) that process the personal data of users located in Brazil.
The new law is expected to go into effect on August 16th, 2020, but ongoing discussions in the Brazilian government may result in a change to the effective date.

Terms updates
Coupontools already offers data protection terms under the European General Data Protection Regulation (GDPR) and California Consumer Privacy Act (CCPA).
We will be updating those existing data protection terms to add LGPD-specific terms. Coupontool's status under the LGPD as either a controller or processor for each product will be the same as under the GDPR.
The LGPD terms will be incorporated into our existing data protection terms.

Thanks,
The Coupontools Team

Important updates about the Brazilian LGPD (Lei Geral de Proteção de Dados) for mobile marketing in Brazil
Important updates about the Brazilian LGPD (Lei Geral de Proteção de Dados) for mobile marketing in Brazil
Important updates about the Brazilian LGPD (Lei Geral de Proteção de Dados) for mobile marketing in Brazil
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