It has been Halloween, you know what is coming next..

It's been Halloween, you know what that means..

Black Friday is closing in on you. You don’t have to worry though, there’s plenty of time left to create your amazing Black Friday campaign. In this article I’ll set you up with a convenient solution to create, distribute and validate your own digital coupons within the blink of an eye. Follow my lead.

  1. Create appealing mobile campaigns/Coupons.
    With the Coupontools platform, creating appealing digital Coupons is easy. Decide whether you want to use a normal discount coupon or a Gamified Coupon. For Gamified Coupons you have choice between a ‘Spin Wheel’, a ‘Slot Machine’ or ‘Scratch and Win’. You’re able to either choose one of the many tempting template Coupons or design a Coupon completely adjusted to your own taste and needs. Every aspect of the coupon is customizable. If you’ve chosen for the Gamified Coupons, you’re able to predetermine the winners odds. With the Coupontools Platform you’re able to set up an expiration date for your Coupon. If you distribute a Coupon, you’re in charge of the period it remains usable.

     
  2. Claim requirements
    For both options, you might want to set up ‘claim methods’. It’s a requirement that has to be fulfilled in order to claim the Coupon. This how the indispensable customer data drips in. It’s very important otherwise you’d be handing out discounts with nothing in return. 
    These are the various claim options:
  • User Registration
    Ask your customers to enter personal data before claiming the Mobile Coupon
  • Share on Facebook
    Your customers have to share the Mobile Coupon on their Facebook Page before they're able to claim the coupon
  • Install an App
    Let customers install an app before they claim your Mobile Coupon.
  • Watch a video
    Customers have to watch a video before they're able to claim the Mobile Coupon.
  • Make a payment
    Let your customers make a payment before they claim the Mobile Coupon.
  • Custom options
    Have your customers fulfill a gesture you prefer in order to claim the Mobile Coupon.
  1. Various distribution methods
    When you have created your own (Gamified) Mobile Coupon, you want to distribute it to your audience. We offer many distribution methods. Choose the one which fits your Couponing Strategy most.  A quick overview.
  • SMS
    Distribute the Coupon URL through a SMS. The receiver has to visit the URL to find the Coupon.
  • EMAIL
    Embed the Coupon in an Email.
  • Social Media
    Embed the Coupon in your Social Media Accounts.
  • NFC
    Near Field Communication is another way to distribute your digital Coupon. Put NFC-tags or stickers in your store. You client decides himself if he wants to receive a Coupon.
  • WiFi
    Embed a Coupon in your WiFi network. Whenever a client connects with your network, he receives your digital Coupon.
  • QR codes
    QR code redirects the customer to the URL where the actual Coupon is found.
  • Website Popups
    Embed your digital Coupon in a Website Popup. There are various Website Popups with all slightly a different feature. Exit intend website Popups or Time Delay website pop ups are mostly used.
  • Banners
    Embed your Coupon in a banner. The banner will be displayed at your website or app.
  • Mobile Coupon Directory
    Integrate this Mobile Coupon Book in your website, Facebook Page or native app. 
  1. Set Validation methods
    There are 5 slightly different methods to securely validate the Digital Coupons. You’re able set up the one you prefer or set up multiple validation methods. Here’s more info about the different validation methods.
  • Validation widget/app
    Coupontools offers an app for the validation of your digital Coupons. Download this application in the App Store or Google Play Store.
  • QR Code Validation
    Any mobile device with a camera and QR scanner is capable of validating your Coupons. The Merchant scans the QR code and enters the validation password.
  • On mobile device
    Validate the Coupon on the clients’ device. Enter a password or validate it without a password. It depends on which validation methods you’ve set up.
  • Use your own barcodes / validation codes
    Assign your unique validation codes for every distributed Coupon. Import the validation codes you use at your own POS.
  • Physical stamp
    Stamp the client’s smart phone screen to validate the coupon. Contact us if you’re interested in physical stamps to validate your coupons.

I hope you understand how the Coupontools platform functions. The points I’ve discussed with you are vital to launch a performing coupon campaign. 

If you want to experience the ease of launching a mobile coupon campaign yourself? Sign up for a 14-day free trial period and get ready before Black Friday!
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It has been Halloween, you know what is coming next..
It has been Halloween, you know what is coming next..
It has been Halloween, you know what is coming next..
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